2017 Nov 23

Rich Stapleton’s Palm book

For his first photography book, Cereal Magazine’s editor-in-chief lends his unique perspective to the study of the Californian city’s surroundings.

Words by Jean-François Adjabahoué
Photographs by Rich Stapleton

The bewitching spell casted on the viewer’s gaze when laying their eyes on Rich Stapleton’s enchanting musings is still yet to be deciphered. His gift for capturing the essence of vacant spaces and eye-catching shapes has become the trademark of his inimitable approach. For many years, this savoir-faire has been applied to the making of the pristine photographs shot for the pages of Cereal Magazine.
Subdued lights and beautiful objects are abounding in his pictures for the lifestyle publication, but also in his projects as a creative director for brands and in his personal work. These off-duty reveries which Mr Stapleton’s lucky Instagram followers have full access to via these pictures take you to the far-flung locations nourishing the image-maker’s creations.

Warm climes, palm trees and vintage cars are part of the scenery of this city known to be a playground for the rich and famous. But through Stapleton’s lens, mundane elements are imbued with a sense of nostalgia and timelessness.

This never-ending journey they have embarked on since the creation of Cereal Magazine has recently lead them to a new stopover with his first published book called PALM. Welcome to Palm Springs, the sunshine city – with this collection of photographs, Rich S. delivers a collection of vivid souvenirs gathered in a time of exploration. Warm climes, palm trees and vintage cars are part of the scenery of this city known to be a playground for the rich and famous (also nicely illustrated by Robert Doisneau’s 1960 famous pictures for Fortune magazine). But through Stapleton’s lens, mundane elements are imbued with a sense of nostalgia and timelessness. And while they may appear at first as tropes of the Californian lifestyle, Rich Stapleton simplifies their perception and makes them as evocative as the minimalist compositions he usually crafts. With simplicity, this black and white visual study sheds a new (Californian) light on his ability to show his surroundings’ true colors.